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An A/E/C MARKETER’S GUIDE TO NAVIGATING MARKETING TECHNOLOGY

July 18, 2019
8:00 AM - 9:30 AM

TBD

Marketing has become increasingly technology-dependent and A/E/C marketers face tough decisions regarding which tools to use, which technologies will best support their firms marketing and BD efforts and how to make the most of their budgets. Today there are more than 4,000 marketing software vendors, which includes tools for website content management, CRM, email marketing, social media management, content marketing, SEO, graphic design, and collaboration among many others. Needless to say, the challenge of keeping up with of all the available technology can be overwhelming. Learn how to make sense of all the available MarTech, which tools are relevant for A/E/C, how all the systems (should) work together and where to invest your time.

 

Speaker Tim Asimos, CPSM

Tim Asimos is a recognized authority and catalyst for disruption in A/E/C marketing, providing keen insights on modern marketing principles and an uncommon perspective gleaned from more than 15 years of experience both inside and outside the industry. As Vice President and Director of Digital Innovation at circle S studio, Tim leads the marketing agency's development of innovative strategies in website development, content marketing, lead generation, account-based marketing and marketing technology. A national speaker and syndicated blogger, Tim’s expertise has been featured in numerous industry publications, webinars, programs and conferences around the country. Tim is a longstanding SMPS member and a Certified Professional Services Marketer (CPSM). He’s also a member of the American Marketing Association and is a Past President of the Richmond, Virginia chapter.

 

Tickets

$45.00 Member
$60.00 after 05:00 pm July 16

$60.00 Non-Member
$75.00 after 05:00 pm July 16