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Marketing Council: Finance Fundamentals

August 11, 2017
7:30 AM - 9:00 AM
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HDR
3200 E. Camelback Road, Suite 350
Phoenix, AZ 85018
 Directions

Ever wonder how to grab the attention of your technical staff? Knowing and understanding the basic financial terms used by that staff can help you gain insight into the day-to-day activities which will help motivate them in your time of need. Not to mention moving your seat closer to “the table”. During this program you will learn key definitions such as revenue, net service revenue, GOI, and utilization, etc. In addition to how these are calculated and how marketing fits into the metrics.

Learning Objectives

  • You will learn key definitions such as revenue, net service revenue, GOI, and utilization, etc.
  • How they are calculated
  • How marketing fits into the metrics

 

SPEAKER
Michael Lanin, Principal

Director of Finance & Risk Management | SWCA Environmental Consultants


COST
$15 for Members 

$30 for Non-members

SPONSOR


CONTACT 

Brandi Barr; brandi.barr@tylin.com, 480.968.8814


SMPS will offer a refund up to three days prior to the event, no refunds will be granted after this time.

Tickets

$15.00 Member

$30.00 Non-member