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Blog

The Imposter

When I was growing up, my absolute favorite movie was The Wizard of Oz. I even dressed up as Dorothy for my fourth grade Halloween costume; blue smock, braids, straw basket and a small stuffed dog that barked when I squeezed it. But despite my love...

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Beatblogger's Brain is getting recharged...

Phoenix weather: hot, hotter and hotter than hell LOL! With temperatures reaching 115 degrees, I think it's safe to say that most of our brains are reaching their boiling points. We're feverish and flustered and the summer has only just begun. So how

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THE “SLEUTH” METHOD

It’s an age old adage for a professional services marketer: you want to blow that agency/client out of the water, but you’re not a technical professional. You don’t know all there is to know about roadway geometry, wastewater treatment plants...

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The Vibe

’ll just be flat out honest here. I have ALWAYS had a hard time understanding why someone didn’t like me. It’s not that anyone has ever said they didn’t like me (at least, not to my face), but every now and again someone throws down “the vibe..."

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Desperately Seeking "MC"

WANTED: Marketing professional seeking opportunity to stagnate their career in a long-term position where their knowledge, experience and technical acumen will be sidelined, minimized or underutilized altogether. This position is with a company...

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Perfectionism & Procastination: A Tale of Two Traits

As I sit here gearing up to write this post that I personally suggested to BeatBlogger, I find myself wary…wary of what to say, wary of how to say it and wary of how much to write.

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Mr. Perfect... No Such thing...

Leadership. What exactly are the elusive qualities that make a perfect leader? And is there a set formula? I’ve sat through tons of classes and presentations on this particular topic, and the theme is always the same. Treat people with respect, project an

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Beatblogger is Buried Under a Pile of Paper Today...

So I PROMISED myself that I would NOT miss a weekly post for ANY reason, whatsoever.

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Fresh Off Hollywood

Not too long ago, I was rubbing elbows with several Hollywood A-listers…like Christian Bale, Olivia Wilde, Steve Carrell and funny-man Zach Galifianikis. Hell, I once brought Jim Carrey his apple juice and took Steve Buscemi’s lunch order!

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The Seven Year Itch

My technical colleagues ask me all the time why marketing people are so “finicky.” It appears that we are guilty of changing jobs frequently over short periods of time.

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