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Blog

Branding and Animating a Story

Author and entrepreneur, Seth Godin, rightfully stated “Marketing is no longer just about the stuff you make… it’s about the story you tell.” For marketers this statement hits home as our roles trend further from “coordinators”

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All Dressed Up and Nowhere to Go

For Pete’s sake, a late proposal is like a woman “all dressed up with nowhere to go.” Voilà – two clichés in one sentence.It’s 2:58! Whew, you made it! Another one signed, sealed, delivered! Two minutes to spare until the 3:00 pm deadline passes

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The Pursuit...To Happiness

Do you remember that time when an RFP was almost literally “thrown in your lap” and you had less than a week to do it? Your first question is “who is available to assist with the technical pieces?”

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