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Blog

The DL on SMPS Conferences

Have you signed up for Build Business 2018? You have until June 15th before prices raise – what are you waiting for? Sign up today!

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Recapping Malcom Gladwell: Choice, Happiness, and Spaghetti Sauce

Ted Talks are great but sometimes you don’t have 15-30 minutes to listen to them. Here’s a recap of a popular ted talk that anyone interested or involved in marketing should hear about.

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6 Ways To Improve SEO Rankings In 6 Hours

SEO is hard, but there are some simple things that you can do to help improve your online presence. This article is about the simple things. Here are six ways that you can improve your SEO rankings in six hours.

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The Best Recruiter You Aren’t Using Yet

What role does your website play in the business? Certainly it’s likely to be part of the sales team, PR team, marketing or even customer service team. But, what about having it help with finding great people to fill your open positions - a.k.a recruiting

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Part 2 - Creating Context: Combining messaging and visuals to drive marketing success

Join us for a two-part series exploring the principles and best practices of creative imagery in marketing effectiveness. The goal of this series is to teach readers how to identify and create imagery that is not just pretty, but effective.

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Hierarchy and Contrast: Understanding the foundation of graphic design to achieve visual goals - Part 1

Join us for a two-part series exploring the principles and best practices of creative imagery in marketing effectiveness. The goal of this series is to teach readers how to identify and create imagery that is not just pretty, but effective.

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The Power of a Testimonial

Testimonials should be a priority in your marketing collateral, proposal, conference, presentations, and digital presence. Why? There are few marketing vehicles that are more convincing than a testimonial.

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Simple and Creative Ways to Refresh Your Work space

Life have you feeling “cluttered”? When was the last time you looked through that bottom desk drawer and got rid of the stuff you didn’t need? If you’re too embarrassed to admit how long that has been then you are overdue for a spring-cleaning session!

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The Eternal Cheerleader - Why Being the Most Positive Person in the Office Pays off

With a calendar packed to the brim with requests for proposals and qualifications to be updated, how does a marketing pro remain positive and sane with deadlines constantly looming over us? The answer to this question looks different for everyone...

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Networking for the Anti-Networker

I am the worst marketing person. Don’t get me wrong, I love marketing. I mean I love creating graphics, coordinating events, and organizing those unique touches that make an impact. But when it comes to networking and talking to complete strangers, I am

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